du Speak French to Expat Audience

17.Jul.12. OOX News

We have stumbled upon a piece of email marketing communication by du (the UAE telecom company) dated July 4, 2012 with a copy written in French to what seems to be an effort to target expat segments in their mother tongue.

The message specifically relates to the du TV Movies on Demand rather than the mobile phone services.

You can view a sample of the email below, we’ll leave the translation bit to you.

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