Egypt & Kuwait: OOXmonitor Reveals First Ramadan Online Ad Campaigns

31.May.17. OOX

This is the second installment of the OOXmonitor Ramadan Reports.This time we will be focusing on the Egyptian and Kuwaiti online ad markets.

Interestingly, both Egypt and Kuwait markets have focused on 'Ramadan Greeting' messages with less emphasis on the commercial aspect of advertising. In Egypt, a relatively larger share of charity ad campaigns were launched. On the other hand, a large share of ad campaigns booked by Banking institutions was recorded in Kuwait.

Editor's notes:

This report has picked five online ad campaigns launched on the first day of the month of Ramadan, in the Egypt and Kuwait.

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